Dialog Acquires Magnetika, Accelerates AI-Led Marketing Capabilities

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Comprehensive Plan, Excellent Results

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  • 3-year Global Retail Strategy
  • Alliance Program Tiered Program Strategy
  • Consumer Segmentation Modeling
  • NA Demand Gen Planning
  • Vertical Market Strategic Planning
  • Public Sector Annual Plans & GTM Plans
  • HP/AMD Social Marketing Plan
  • Power Program Planning
  • Longhorn Launch Planning
  • Carizo Messaging Strategy
  • Component Messaging
  • Why AMD Messaging
  • US Consumer Buyer’s Journey Research
  • APJ Consumer Buyer’s Journey Research
  • US & Germany Commercial Client Persona & Buyer’s Journey Research

Light Years Ahead

  • Consumer Marketing Loyalty Program
  • Global Systems Channel Program
  • EMEA Systems Channel Program
  • APAC Channel Program
  • Power Launch
  • Fusion Launch
  • InfoSource eNews Program
  • Consumer Toolkit Program
  • Public Sector Marketing Programs
  • AMD/OEM Programs for Public Sector
  • Longhorn Launch
  • HP Sales Awareness Campaign
  • Consumer OEM Campaign
  • Holiday Best Buy Consumer Campaign
  • Ryzen 2nd Gen Launch Consumer Campaign & Global Toolkit

FRONT LINE SUPPORT ACROSS ALL CHANNELS

  • Content Strategy & Management: Systems Channel Program
  • Content: Systems Channel Portal & Enterprise Site
  • Channel Training Program Management
  • Sales Presentation
  • Executive Presentation: VAR 500 Conference
  • Systems Channel Content & Sales Tools
  • BDE Playbooks
  • AMD in the Enterprise Scripts
  • Vertical White Papers &
    Case Studies
  • Commercial Case Studies
  • AMD Corporate Overview Presentation (Annual)
  • Consumer Training Courses
  • Commercial Client Training Courses
  • Commercial Client Whitepapers & Articles

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  • Global Consumer Budget Analysis
  • Systems Channel Metrics Tracking & Analysis
  • KPI Development and Tracking
  • Public Sector Share & Metrics Tracking
  • Content Tracking, Reporting & Analysis

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Date: March 11, 2025

Austin, TX - In a move to expand its digital marketing capabilities, Dialog, a leading provider of business strategy, has acquired Magnetika, a boutique agency specializing in AI-optimized marketing for start ups and medium-sized companies. This merger combines Dialog’s strategic enterprise-level expertise with Magnetika's ingenuity to offer highly nimble and efficient marketing solutions that drive business growth.

Transformative Impact

The Dialog-Magnetika merger is poised to:

  • significantly boost ROI for clients and drive greater impact, reach and speed to marketing campaigns using advanced AI.
  • deliver more innovative, comprehensive, and intelligent marketing solutions to businesses of all sizes. 
  • accelerate innovation with an expanded team experienced in leveraging the latest cutting-edge technologies.

Magnetika has established itself as a trailblazer in the digital marketing space by harnessing AI to create highly personalized and data-driven strategies. Their innovative approach has transformed how businesses connect with their audiences, making Magnetika a key player in the rapidly evolving marketing landscape.

Bob Gutermuth, Founder and President of Dialog, stated: “This acquisition builds on Dialog’s Conversation Science™ platform which has used machine learning and natural language processing for more than a decade to assist leading Fortune 500 companies in identifying customer narratives. Together, we will take content generation and messaging strategies to the next level by capitalizing on AI prowess, combined with a very human touch.”

"We are excited to join forces with Dialog," said Valerie Hausladen, CEO of Magnetika. "Our expertise in AI-driven marketing aligns perfectly with Dialog's vision of pushing the boundaries of digital and business transformation. Together, we will redefine how businesses approach marketing, delivering unparalleled value and results for our clients."

By bringing Magnetika into its fold, Dialog is set to enhance its comprehensive suite of services, including AI-powered marketing solutions, advanced analytics, and creative content strategies. The combined expertise of both companies will empower businesses to grow revenue and innovate like never before.

For more information about Dialog, visit www.dialoggroup.com. To learn more about Magnetika, please visit www.magnetika.ai

About Dialog

Dialog is a global leader in marketing business strategy, offering a wide range of solutions that help businesses navigate the complexities of the digital age. From brand development to Account Based Marketing (ABM), Dialog empowers companies to achieve their goals using thoughtful, tailored insights once only available from elite consultancies. 

About Magnetika

Magnetika is a pioneering digital marketing agency that specializes in AI-optimized marketing for startups and medium sized companies . By combining cutting-edge AI technology with creative performance, Magnetika helps businesses achieve transformative results in their marketing efforts, making them a trusted partner for forward-thinking businesses.

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